Camp Quality Tax Appeal

Client: Camp Quality Brief: 2017 Tax Appeal Campaign: Child Life Therapy My role • To develop a Direct mail pack that went out to Camp Quality regular giving donors. • This included a six-page Z-fold lift, letterhead, outer envelope, response mechanism and A4 engagement piece. • Arts and crafts was a large part of distraction strategies used by a Child Life Therapist and acted as the inspiration for the artwork designed for the campaign.